Customer Lifecycle, LLC works to conform to the Council of American Survey Research Organizations (CASRO) Code of Standards and Ethics for Survey Research, the European Society of Opinion and Marketing Research (ESOMAR) Codes and Guidelines for Survey Research, the European Commission Directive on Data Protection, SNYTEC in France, the French law on “Informatique et Liberte’s”, CNIL, the American Association for Public Opinion Research (AAPOR) Code of Professional Ethics and Practices, the Graham-Leach Bliley Act (GLB), the CAN-SPAM Act, and other privacy regulations and guidelines in the U.S. and abroad.
Customer Lifecycle, LLC routinely reviews its security features and privacy practices, and enhances them to better protect privacy.
Customer Lifecycle, LLC is a full-service market research and consulting firm. As part of our survey research process, we gather, aggregate, and analyze information from survey respondents. We provide the results of our research (which contain no personally identifiable information) to our clients, which include governmental agencies, major corporations, and other organizations. Survey responses are often used by our clients to make decisions on key issues.
As a company conducting market research, protecting survey participants’ privacy has been an important part of our business long before the advent of the Internet. We know that respondents will not want to complete a survey if their personally identifiable information is shared with third parties, which is why we participated in industry-wide efforts to protect respondent information, even before we began conducting surveys online. We follow local laws and industry best practices with respect to the release of personally identifiable information. Clients that receive personally identifiable information are required to sign and abide by CASRO’s “Standards Regarding Disclosure of Respondent-Identifiable Data to Clients,” indicating that their use of the data will be limited to research purposes and the information will remain confidential.
Though we make every effort to preserve respondent privacy, we may need to disclose personal information when required by law wherein we have a good-faith belief that such action is necessary to comply with a current judicial proceeding, a court order or legal process served on our website.
www.customerlifecycle.us
Customer Lifecycle, LLC is committed to helping companies avoid costly mistakes by focusing on thorough front-end planning, appropriate support for research execution, and especially in-depth deployment consulting and implementation at the back end. Outcomes are rigorous and balanced customer-focused performance metrics, improved financial results, and a superior total customer experience.
Each stage in the customer lifecycle — acquisition, service, growth, retention — has its own unique challenges and solutions to address specific business issues. Customer Lifecycle, LLC helps both B2B and B2C companies plan and conduct research to accurately identify and measure customer requirements for satisfaction, loyalty and retention at every stage of the relationship and to deploy and integrate customer requirements for performance into the processes and internal performance metrics of the organization.
We welcome any questions you may have about our privacy policy. Please direct all inquiries to:
karin a ferenz | principal
direct: 630.412.8989
kaferenz@customerlifecycle.us
